How Product Replays Help Sales Teams Close Deals
Sales teams have different needs of their company's software product than customers.
- Sales teams need a product that is already populated with data. Customers don't need this because they bring their own data.
- Sales teams need to customize different versions of a demo to serve different audiences. Customers only need their version.
- Sales teams need to grant access to outsiders like champions at target accounts. Customers only need access for themselves.
Reprise is a platform that allows sales teams to customize, control and share their company's software product as a perfect demo package.
Specialize demos by persona and use case
Demos resonate when the prospect can imagine themselves using the product. That's hard to do when your demo was constructed for a different persona or industry or pain point.
Reprise allows you build multiple versions of your demo:
- Different customer segments: demos for enterprise vs. midmarket prospects
- Different rep seniority: junior rep with on-rails demo scripts vs. senior reps with full access
- Different prospect industries: demo data from retail vs. manufacturing
- Different prospect roles: a detailed demo for frontline users vs. a high-level demo for executive approvers
Enable champions with an interactive leave-behind
Enable your account champion to show their boss the feature that will matter most.
With Reprise you can:
- Let accounts touch and use your app after the call, instead of just reading PDF documentation
- Identify who at the account is an influencer by watching who opens a Replay
- Identify what your account cares about by observing which parts of the Replay they focus on
Demo in a controlled sandbox
Your product team is releasing features and changes to the product as fast as they can. But is that what's good for your sales team?
Reprise gives sales teams control over their demo environment so they can scale more effectively:
- Delay showing product changes and updates until you've trained on them
- Insulate the demo environment from downtime and the real-life complications of a production environment
- Anonymize and curate data shown in your demo environment
Accelerate conversion with an instant PoC
Many sales teams use a motion like this:
Discovery > Proof of Concept > Evaluation > Negotiation > Close
Setting up a Proof of Concept (PoC) can take time and effort.
With Reprise you can instantly deliver to your accounts a sandbox that highlights their key use case. You can achieve PoC before your competition even finishes their discovery. Cut weeks off your sales cycle and win the account through efficiency of execution.
See For Yourself!
Request access to our platform and see for yourself how Reprise can help you:
- Create a demo environment that tells the story your sales team needs
- Customize demos according to the demo audience
- Accelerate your sales motion with an instant PoC sandbox